CONTACT

Jérémy CARDENAS

Partner
derrienic

“The discreet charm of the well-known trademark,” Légipresse no. 413, p. 237, May 5, 2023.

“For a reform of French rules regarding the reimbursement of legal costs in counterfeiting cases,” LJA no. 1537, May 2022.

“The repeated filing of a trademark under use obligation,” JCPE no. 25, June 24, 2021, 451.

“Proof of genuine use of a trademark belonging to a ‘family’ in light of recent jurisprudential developments,” JCPE no. 10, March 5, 2020, 152.

“The new opposition proceedings against applications for French trademark registrations and the amendment of the fee schedule for opposition, filing, and renewal of trademarks,” Newsletter, December 2019.

“The Civil Liability Reform Project: Article-by-Article Observations” [co-author], La Gazette du Palais – June 20, 2017, No. 23

“International brands update” (2013 – 2018):
– “Champagne and nothing else!”
– “Fraudulent Pharrell!”
– “When can invalidity actions be brought in France?”
– “Can Can (not)”

French

English

Jérémy CARDENAS

Partner

Biography

As a Member of the Paris Bar since 2010, Jérémy Cardenas specializes in intellectual property law, with a strong expertise in industrial property rights.

In the field of trademarks, Jérémy is known for his comprehensive 360-degreeapproach, making him a recognized expert in both non-contentious and contentious matters (brand strategy, clearance, prosecution, registration, protection, enforcement and court litigation).

He advises and represents French and international clients across various sectors, ranging from luxury goods and advanced technologies to consumer products and fashion.

Before joining Derriennic Associés in 2024, Jérémy was a partner and co-head of the industrial property practice at a French law firm, having started his career at an International law firm with a strong pan-European intellectual property practice.

Jérémy holds a Master’s degree in Business Law (2008) and a Master’s degree in European Litigation (2009) from the University of Paris-Panthéon-Assas.

 

Rankings and Recent Quotes : 

Jérémy is consistently recognized by renowned legal directories as one of the leading lawyers in France within his specialty (Legal 500 EMEA, WTR1000, IP Stars…) :

“Strong IP team for both contentious and non-contentious matters, with great knowlegde in cross-border litigation” (Legal 500 EMEA 2025).

“Whether for the registration and protection of a new trademark, or for the management of copyright, Jérémy Cardenas perfectly masters the legal subtleties. He anticipates changes and knows how to advise his clients precisely. They can therefore sign the documents he transmits with complete peace of mind, assured that their organization is perfectly protected” (Legal 500 EMEA 2025).

“Jérémy delivers exceptional legal service. He can be reached with questions regarding French and EU law at any time. He is consistently responsive and helpful. He is a trusted adviser who provides clear, practical counsel and results-driven, pragmatic service. His work in the enforcement space truly impresses. Jérémy has keen strategic judgement for swiftly pursuing and achieving resolutions to disputes in a no-nonsense manner” (WTR1000 2024).

“The team around Jérémy Cardenas was very available and had real expertise, both legal and pragmatic” (Legal 500 EMEA 2023).

“Jérémy is an excellent resource for prosecution matters. He is incredibly efficient, responsive and adopts a commercial and results-driven approach. Jérémy consistently provides clear and sound advice regarding enforcement strategies, recognizing when an aggressive position is appropriate and how a pragmatic result can be reached. Without a doubt he is a go-to attorney in France”  (WTR1000 2023).

“Jérémy Cardenas stands out with his deep knowledge, swift way of thinking and always gets to the heart of things” (Legal 500 EMEA 2022).

“At all stages, Jérémy is consistently clear in his communication and practical in his advice. We appreciate his directness, his strong advocacy for our business interests and his ability to provide good strategy for both France and the wider European Union” (WTR1000 2022).

“Brand management and enforcement maven” (WTR1000 2021).

“Jérémy’s advice is always pragmatic and focused on the client’s business goals. He is responsive, efficient, user friendly and a clear communicator” (WTR1000 2021).

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